Electronic Arts to halt video game sales in Russia, joining growing ban on sales

Electronic Arts (EA) is the latest tech company to stop selling products in Russia following the country’s invasion of Ukraine.

“We have made the decision to halt sales of our games and content, including virtual currency packs, in Russia and Belarus while this dispute continues,” EA said in a statement Friday.

“As a result, our games and content will no longer be available for purchase in our Russian region storefront on Origin or the EA app, including through game stores,” he added.

EA games will also be removed from third-party stores for users based in Russia and Belarus. This means that major game franchises including Battlefield, Mass Effect, Command and Conquer, The Sims and various EA sports titles will no longer be available to new customers in both countries. Additionally, EA will stop selling “new game content” to customers who already own the company’s games.

The sales ban is a much stronger response from EA than it did earlier in the week; on Wednesday it said it was only removing Russian teams from FIFA 22 and NHL 22. The company did this after the real football organizations FIFA and UEFA decided to ban the teams of the country of their competitions.

In enacting its sales ban, EA cited growing violence in Ukraine. “We continue to be shocked by the unfolding conflict in Ukraine and we join with so many voices around the world to call for peace and an end to the invasion. We stand in solidarity with the people of Ukraine,” a- he declared.

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On the same day, Microsoft also announced that it would suspend sales of new products to Russia, which will make it harder for consumers in the country to buy an Xbox to play EA games. Additionally, AMD and Intel are stopping their chip sales to Russia; Apple also issued its own ban on sales. Meanwhile, Polish game developer CD Projekt RED began blocking its own games from entering the Russian market.

All of this points to a growing momentum for a ban on the large-scale sale of consumer tech products in Russia. At the same time, the United States imposed sanctions, prohibiting American companies from exporting sensitive technologies to the Russian defense, aerospace and naval sectors. As a result, the flow of electronics to the country begins to seriously stop.

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